For the third consecutive year, Swiss watchmaking house Hublot is proud to sponsor La Grande OdysséeSavoieMont Blanc, this unique adventure that crosses the charming landscapes of Haute-Savoie. On the occasion of this thirteenth edition, Hublot will reveal a special edition timepiece, limited to 100 pieces, during the competition. “Through its status as Official Timekeeper of La Grande Odyssée SavoieMont Blanc, Hublot reasserts the unique commitment of a traditional watchmaker to measure time. A crucial measure for the mushers of the entire world for whom ticking time is both worst enemy and best ally. Managing their efforts, keeping their pace, maintaining their speed, these are all imperatives for the competitor whose goal is to come first”, says Benoît Lecigne, Brand Director HublotFrance, Belux, United Kingdom, Ireland and Eastern Europe. Being first is more than a motto for Hublot, it is a genuine principle that has guided each of its actions since the 2005 launch of the Big Bang, its iconic watch, the first “mille-feuilles” watch, with its layer after layer of watch components.